Mulltiply.ai
AI WhatsApp commerce — explained simply, marketed smartly.
About the brand
Who is Mulltiply.ai?
Mulltiply.ai is an AI-powered WhatsApp commerce and automation platform built for B2B and SMB businesses — distributors, wholesalers, manufacturers, and retail chains who want to automate orders, follow-ups, and customer engagement 24/7 via WhatsApp. In a market where most B2B ordering still happens on phone calls and manual WhatsApp messages, Mulltiply offers an AI layer that handles it automatically. The product is powerful — the challenge is explaining it to a non-technical buyer and getting them to believe it will work for their business.
Our work
What we do for Mulltiply.ai.
Performance Marketing
We run B2B performance campaigns — targeting business owners, distributors, wholesalers, and operations managers who are dealing with the inefficiencies that Mulltiply solves. B2B Meta and LinkedIn campaigns require a completely different approach to consumer ads: longer consideration cycles, decision-maker targeting, and content that speaks to business outcomes rather than product features.
Social Media
We manage Mulltiply's social presence — positioning the brand as a credible, innovative player in the B2B automation space. Consistent posting, thought leadership content, and case study-style posts build authority with an audience that makes considered, high-stakes purchasing decisions.
Creatives
Creative assets for a B2B SaaS product need to communicate quickly and credibly — no vague AI imagery, no buzzwords without substance. We produce ads and social graphics that show the product's real-world impact in a format that a busy business owner will actually understand and trust.
Content
We produce explainer content — use case walkthroughs, before-and-after scenarios for different B2B buyer types, and educational posts that demystify AI for an audience that may be skeptical. Good content is the fastest way to build trust with a B2B buyer who's never heard of the brand.
Growth with Oxbow
How Mulltiply.ai is growing.
Mulltiply.ai's growth challenge is primarily one of awareness and education — the product works, but the market needs to understand why they need it. Our content and performance marketing work is building a pipeline of warm leads who arrive already understanding what the product does, which makes every sales conversation shorter and more productive.
See Mulltiply.ai live↑ Demo
Growing demo request pipeline
B2B
Decision-maker audience reached via campaigns
Education
Content shortening the sales cycle
Authority
Brand credibility growing through consistent social